2014 National Stationery Show! (PART 6: POST-SHOW)

2014 National Stationery Show! (PART 6: POST-SHOW)

So when better to reflect on the past year than on New Year’s Day? Here are the 2014 highlights in a nutshell: – Left my full-time job to pursue my small biz dream – Flew to NYC for the National Stationery Show! – TV debut! We were featured on Toronto’s #1 Morning Show, Breakfast Television – I’m named one of the Top 10 Greeting Card Designers in Toronto by blogTO – We now have over 50 new stockists including CHAPTERS/INDIGO! – Through our first pop up event the cards were on TV for the second time! – We’re in FOREVER 21! What incredible news to end the year! *** This post marks the last of my six part series about the National Stationery Show. Here are the quick links to the previous posts: Part 1: INTRO Part 2: PREP Part 3: BOOTH Part 4: THE SHOW Part 5: COSTS And now, Part 6: POST-SHOW Bottom line, NSS… was it worth it? Pursuing your own business is always risky, you never know how it’s going to pan out. If you decide to leave your career for it, saying goodbye to a steady paycheque is even more terrifying, especially with a child in the picture so I would not recommend this route unless you have a safety net in place. (I explain why I decided to pursue a work-at-home mom status in Part 1: INTRO). I wouldn’t have been able to pay my bills if it wasn’t for my savings account but even that was dwindling too quickly after you saw my NSS expense report. If you are financially secure and have a plan, go for it. Working for myself is the most gratifying and toughest...
2014 National Stationery Show! (Part 1: INTRO)

2014 National Stationery Show! (Part 1: INTRO)

Let’s start from the beginning of how I got into the whirlwind that is NSS :) Last May, I was nearing the end of my 12-month maternity leave when I came across this video: The National Stationery Show was nothing more than a pipe dream. queenie’s cards had only been a side business since 2008 and I just entered the world of wholesale that month (May 17, 2013 to be exact). I was scheduled to be back at my 9-5 like most moms after having a baby. As much as I enjoyed my job before I had Madeline (I was a photographer/graphic designer at a children’s toy company), I knew I was meant to explore other options. Having a stockist and then seeing this video all within a week left me wide-eyed with hopes to bring queenie’s cards to its true potential. I researched day and night and drove hubs crazy the next couple of months. The number one reason why I was hesitant to even submit my entry to this show was the cost. The Jacob K. Javits Convention Center in New York City is THE place to be for all sorts of tradeshows. This means exhibiting at this venue is super expensive. I’ve set up a toyfair here back in 2010 so I knew how grand it really is. Fast forward to the fall, I was still thinking about the show and being away from Madeline for 10 hours a day, 5 days a week was unbearable. I needed to change this. On October 17, 2013 (I submitted my application a few days before, not thinking I would get accepted), I received the voicemail congratulating me on becoming an exhibitor! I must have...

SHIPPING NOTICE: All orders placed after Nov 20th will be mailed on Dec 4th. We're at the One of a Kind Show BOOTH E34! Dismiss