2014 NATIONAL STATIONERY SHOW! (PART 3: BOOTH)

2014 NATIONAL STATIONERY SHOW! (PART 3: BOOTH)

I have never designed a booth before. I had no idea how to go about this and was completely flustered. I was on a tight budget and had lots of limitations since I had to ship and rent all of my components. The “before” photo above is all that the standard 10′ x 6′ booth package comes with, so there was a lot of work to be done! Initially, I was going to stick to the simple pipe and drape that’s included, but the curtains provided are black and I couldn’t make it work with my brand colours. With help from a former coworker who is a tradeshow manager, we looked at options that were more cost effective such as corrugated cardboard displays for the back wall, but that still left the two side walls to be black. These drawings below were created during the first sketch up phases: To have two white side walls, I then contemplated bringing my own fabric but the set-up manual is strict on flame-proofing and that was a headache in itself: “…booth equipment must be made of a non-flammable material. All decorative materials must be fire resistant and in accord with the standards established by the National Board of Fire Underwriters. Certificates attesting to the fact that all materials referred to above have been flameproofed in accordance with Section C-19-161.1 must be notarized and submitted upon request. Flameproofing which is not in accordance with the Atlantic City, NJ Administrative Code is a violation and unacceptable.”   Ummm, yea, didn’t want to go down that route. It also states that exhibitors are not allowed to handle heavy equipment or tools: “…Any exhibitor or his full time employees...
2014 National Stationery Show! (Part 2: PREP)

2014 National Stationery Show! (Part 2: PREP)

Let’s talk about PREP! This is a lengthy post so I’ll get right into it. After I made my deposit to secure my space, I was glued to my computer in search of all things NSS. There was A LOT of everything. Deadlines are crucial so thankfully there is a general Exhibitor Checklist to give you an idea of where to start. Also, the staff at GLM was so helpful, I emailed the sales manager weekly and still keep in touch with her now. (Thanks, Trish!) Preparing for the show pretty much started as soon as I received my confirmation until the last hour before I flew out to NYC. I’m not going to sugar coat it, I was stressed to high hell. I think every exhibitor was and if they weren’t, they’re lying, lol. Here’s a list of pretty much everything I did in 4 months: A) Book my flight and hotel: I’m lucky my mom is a travel agent so she took care of my plane ticket and even flew me on points. She also found a great hotel less than a 10 minute walk away from Javits that had free WiFi and included breakfast. (This was important! I didn’t have time to search for food every morning and they had free coffee/tea 24/7 too. Thank you, Quality Inn!) Because I was such a keener I didn’t realize move-in dates weren’t announced yet when I gave my mom my flight preferences. I had the option to fly in on Friday to start set up but I, for some reason I will never know, decided that taking a 6am flight would suffice, not thinking I would have to...

SHIPPING NOTICE: All orders placed after Nov 20th will be mailed on Dec 4th. We're at the One of a Kind Show BOOTH E34! Dismiss